Description
Every person lives differently, so every home should work differently. “No Two Homes Are Assembled the Same” explores the unexpected ways different personalities and lifestyles can shape the way a home is used. From an octopus needing extra reach to a sloth building life around comfort, the campaign turns everyday IKEA furniture into playful solutions for unconventional ways of living.
This student campaign titled 'No Two Homes Are Assembled the Same' was published in Egypt in August, 2026. It was created for the brand: IKEA, by ad school: Self-Initiated Project. This Design, Digital, and Print media campaign is related to the House, Garden industry and contains 3 media assets. It was submitted 1 day ago by Shohdy: Fady.
Credits
Creative Direction: Fady Shohdy
Art Direction: Fady Shohdy
Visual Development: Fady Shohdy
AI Art & Production: Fady Shohdy
