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Incluyeme.com

No Rerun Button

Agency: MGC GLOBAL GROUP

No Rerun Button - YOUNG

No Rerun Button - MEN

No Rerun Button - WOMEN

Description

Artificial intelligence has arrived to change everything.
Today, by simply writing a prompt, we can generate hyper-realistic images in seconds.
But achieving “the perfect image” often requires multiple attempts.
We discard what has “imperfections”: a missing arm, a scar, an absent leg.
All it takes is pressing “Reimagine” to try again.
In real life, that button doesn’t exist. Nor should it be necessary. In real life, those people deserve to be included in the world.
The Incluyeme.com Foundation released a series of prints under the concept No Rerun Button, making a call to action: millions of AI-generated images are modified to erase so-called imperfections. In the real world, every version matters. Learn how we connect diverse talent with inclusive companies.

This professional campaign titled 'No Rerun Button' was published in Chile in April, 2025. It was created for the brand: Incluyeme.com, by ad agency: MGC GLOBAL GROUP. This Print medium campaign is related to the Other industry and contains 3 media assets. It was submitted 7 months ago.

Credits

Agency: MGC Global Group, Santiago.
CCO: Juan Pablo Gaete
Global Head of Innovation: Pablo Díaz
Creative Director: Andrés Blin
Senior Art Director: Fabo Ovando
Art & Style Creator: David Hurtado
Copywriter: Vanessa Correa

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