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Sony Pictures

Napoleon's Trailer Art

Agency: Archer Troy

Description

Throughout history, Napoleon has been depicted countless times.
We transformed the movie trailer, a masterpiece in itself, into individual works of art and exhibited them in a gallery. With Data, we analyzed over 276 scenes from the trailer and selected the most striking to be painted in oil on canvas to create a new way to appreciate a trailer and promote the movie: ''The first trailer scenes in Youtube turned into works of art.''

This professional campaign titled 'Napoleon's Trailer Art' was published in Mexico in April, 2025. It was created for the brand: Sony Pictures, by ad agency: Archer Troy. This Digital, Experiential, and Static Images media campaign is related to the Media, Movies, and Recreation, Leisure industries and contains 2 media assets. It was submitted 7 months ago by Associate Creative Director: David Romero Alvarez.

Credits

Client: Sony Pictures
Product: Napoleon
Creative Agency: Archer Troy
Production: Oriental Films
President & CCO: Mike Arciniega
Creative Vice President: Carlos Fernández Oxté
General Creative Directors: Guillermo Bernal and Gabriel Martínez
Head of Art: Pedro Molina
Head of Accounts: Alejandra Escamilla
Account Director: Alejandra Jasso
Agency Producer: Victoria Islas
Group Creative Director: Chaz Torres
Associate Creative Director: David Romero Álvarez
Copywriters: Diego Mena - Andrea Bravo
Art Directors: Cecilia Morales - Isaí Aguilar - Victor Valadez
Editors: Fernando Cárdenas - Julio Ramírez

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