ADVERTISING

MTN

MTN 100 Youth Campaign

Agency: SO&U


MTN Youth 100 Day In A Life Directed by Mark Strydom

Description

Day in the Life follows a young creative woman as she moves through a full, fast-paced day, constantly shifting between inspiration, work, self-expression and social connection. We see her ideas come to life through the way she dresses, the music she listens to, the content she creates and the people she connects with along the way.

The film celebrates the energy of a generation that is always making, sharing and reinventing itself. MTN becomes the invisible thread running through her world, giving her the freedom to create, collaborate and express every side of who she is.

This professional campaign titled 'MTN 100 Youth Campaign ' was published in Nigeria in June, 2026. It was created for the brand: MTN, by ad agency: SO&U
. This Film medium campaign is related to the Electronic Devices industry and contains 1 media asset. It was submitted about 8 hours ago by Director: Directed by Mark Stry of The Star Film Co.

Credits

MTN YOUTH — DAY IN THE LIFE

CLIENT

MTN Nigeria

AGENCY

Agency: SO&U

Agency Producer: Onochie Nwoko

Account Director: Tolulope David-Rotimi

Creative Director: Seun Odukoya

Creative Consultant: Yusuf Adejumo

Agency Team:

Damilola Aiki

Kolade Akintola

Idongesit Iniama

Temitayo Fadoju

Tolu Ajifola

Tito Kuti

Tolu Akintomide

Adeola Omokhudu

Tunde Oshikoya

Oluwabukola Boss

Matthias Kupoluyi

Ayodele Dada

Ejehi Osagie

PRODUCTION

Production Company: VIA AFRICA

Director: Mark Strydom

Producer: Chris Friend

Line Producer: Lusanda Chauke

Director of Photography: Motheo Moeng

Production Designer: Chris Udomi

Casting Director: Ajua Dickson

Production Managers: Anu Folarin and Bisola Fasinu

Production Coordinator: Samiat Dawodu

Production Assistant: Olivia Ezeh

ASSISTANT DIRECTORS

1st Assistant Director: Ladipo Oladotun

2nd Assistant Director: Dapo Makanjuola

3rd Assistant Director: Bakare Olatunji

CAMERA DEPARTMENT

Focus Puller: Seun Blue

Loader: Olamide Alabi

DIT: Peterson Elo

BTS: Tunde Ajayi

VTO: Emmanuel Paul

GRIP AND LIGHTING

Key Grip: Kelvin Omonua

Best Boy: Efena Christian

Grip Assistant: Isuman Gabriel

Gaffer: Stanley Ibegbu

Best Girl: Damilola Ayorinde

Gaffer Rigger: Abdulwasiu Ogunkoya

Spark / Electricians:

Bassey Ofem

Demola Ogunkoya

Israel Mene

Daniel Eloke

Niyi Ayobami

Gabriel Osang

ART DEPARTMENT

Production Designer: Chris Udomi

Props: Princess Udomi

POST-PRODUCTION

Post-Production House: 2+3

Editor: Stephen Duplessis

Online Editor: Blake Prinsloo

Colourist: Nic Apostelli

ADVERTISING

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