Mother’s Day Cupcake Project

Agency: MullenLowe Group


On Mother’s Day it’s usually dad who buys the gift. Bostik wanted to give kids the chance to use their imagination and create a gift for moms that was extra special this Mother’s Day.
One that had their own personal touch and charm, so moms would know just how loved and special they are. So, Bostik armed kids with the tools and set them off to work.

This professional campaign titled 'Mother’s Day Cupcake Project' was published in South Africa in May, 2018. It was created for the brand: Bostik, by ad agency: MullenLowe Group. This Content medium campaign is related to the Industrial, Agriculture industry and contains 1 media asset. It was submitted over 5 years ago.


Advertising Agency: MullenLowe, South Africa
Chief Creative Officer: Kirk Gainsford
Art Director: Nethaam Abrahams
Copywriter: Janine Caboz
Agency Producer: Riska Emeran
Production Company: 7Films
Director: Siphiwe Myeza-Mhlambi
DoP: Mike Ellis
Focus Puller: Luke Van Rensburg
Editor: Justin Wallp
Cupcake Designers: Tessa’s Bakery


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