Sport Chek

Mother's Day

Agency: Sid Lee


This Mother’s Day and Father’s Day, Sport Chek wanted to say thank you to the dedicated parents behind every athlete. Two television ads, running before each occasion, features Canadian Olympic hockey player Meaghan Mikkelson and her parents, Bill and Betsy Mikkelson. The TV spots will be backed up by a print, online and POS campaign.

This professional campaign titled 'Mother's Day' was published in Canada in May, 2013. It was created for the brand: Sport Chek, by ad agency: Sid Lee. This Film medium campaign is related to the Retail Services industry and contains 1 media asset. It was submitted about 11 years ago.


Advertising Agency: Sid Lee, Canada
Production Company: Jimmy Lee / Blink ProductionsUK / OPC
Post production: Relish & 567/vfx
Audio: Apollo Studios

Situation Stock...


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