Description
Every year nationwide, there is one festival or the other that brings us all together in conviviality, to celebrate or commemorate our shared heritage. For Maltina, these festivals (Ojude Oba, Olojo, Osun-Osogbo, and Durban Festivals) are not just celebrations. They are generational stories of families, pride, and togetherness.
As a brand deeply rooted in culture, Maltina strategically showed up by leveraging culturally relevant imagery, symbols, and visual elements.
Series of what we've called Culture Moment Motifs was developed, to portray a fusion of tradition and brand experience.
This professional campaign titled 'Moments in Culture' was published in Nigeria in June, 2025. It was created for the brand: Maltina, by ad agency: Noah's Ark Creative. This Design, Digital, and Print media campaign is related to the Drinks (Non Alcoholic) industry and contains 3 media assets. It was submitted 2 days ago.
Credits
Advertising Agency: Noah's Ark, Nigeria
Chief Creative Officer: Lanre Adisa
Executive Creative Director: Abolaji Alausa
Creative Director: Gabriel Olonisakin, Maurice Chike Ugwonoh
Art Directors: Yekeen Ibrahim, Stephen Ifebajo
Illustrator: Stephen Ifebajo
Copywriters: Onyinye Alexandra Obienu
Account Managers: Judith Ezeali, Gilbert Enajeroh, Adesewa Aderogba