SNCF has set up one of the biggest vivarium in Europe to promote the smallest TGV prices and installed it in Paris Gare de Lyon station for the occasion.
This professional campaign titled 'Micro Prices, Mantis, Micro Prices, Ladybug, Micro Prices...' was published in France in September, 2013. It was created for the brand: SNCF, by ad agency: TBWA. This Outdoor medium campaign is related to the Transport industry and contains 4 media assets. It was submitted over 9 years ago.
Advertising Agency: TBWA\Paris, France