Leading civil Australian construction company Winslow Constructors are taking a bold step to raise awareness of mental health conditions within the construction industry by painting a huge Hitachi ZX360 excavator blue to support mental health organisation beyondblue.
This new initiative raises awareness about the tragic reality that Australian construction workers are more than twice as likely to die by suicide than workers in other industries.
This professional campaign titled 'Mental Health Issues, Suicide, Anxiety' was published in Australia in June, 2018. It was created for the brand: Winslow Constructors, by ad agency: Magnum Opus Partners. This Print medium campaign is related to the Industrial, Agriculture industry and contains 3 media assets. It was submitted over 5 years ago.
Advertising Agency: Magnum Opus Partners, Melbourne, Australia
Creative Director: Pat Langton
Art Director: Johnathan Akiki
Copywriter: Stephen Yolland