Meet the Bad Boy of Subs

Agency: Wunderman Thompson


The Ultimate Cheesy Garlic Bread sub is unlike any other, it’s the bad boy of subs, dripping with cheese, garlicy goodness and packed full of flavour. To introduce this rebel of a sandwich to the world, we enlisted Maggie, an octogenarian with a devil may care attitude and a hankering for something a bit naughty.

This professional campaign titled 'Meet the Bad Boy of Subs' was published in Australia in July, 2019. It was created for the brand: Subway, by ad agency: Wunderman Thompson. This Film medium campaign is related to the Food industry and contains 2 media assets. It was submitted about 4 years ago by Doring: Nick of Publicis Dublin.


Advertising Agency: Wunderman Thompson, Sydney, Australia
Director: Stuart Bowen
National Chief Creative Officer: Simon Langley
Creatives: Nick Doring, Kat Thomas
Agency Executive Producer: Jackie Archer
Agency Producer: Gabe Hammond
Production Company Producer: Lee Thompson
Group Engagement Lead: James Ansell
Senior Strategist: Brona Killkelly
Sound Studio: Rumble
Production Company: Goodoil
Post production: THE EDITORS
Engagement Manager: Bronte Rohrig


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