Description
This campaign aimed at bringing out men beyond the closet of their inches, ego, etiquette & taboos. Bringing out conversations about what stays hidden and yet remains an integral part of their manhood. Rupa aims to take men inner wear conversation beyond the comforts of fabric and make the uncomfortable, comfortable.
This professional campaign titled 'Man Manual #MensDay' was published in India in October, 2025. It was created for the brand: Rupa, by ad agency: Promotedge. This Content, Design, and Digital media campaign is related to the Beauty, Fashion, and Media industries and contains 4 media assets. It was submitted about 2 months ago by Creative Director: Sayantan Guha of Promotedge.
Credits
Advertising Agency: Promotedge
Creative Director & Copywriter: Sayantan Guha
Art Director: Sourav Majumder
Account Management: Harshita
