ADVERTISING

Indomie Noodles

Mama Do Good (Flavour Twist)

Agency: The Hook Creative Agency

Description

Indomie Nigeria sought to revitalise its flavour appeal by reimagining the iconic "Mama Do Good" TV ad, a beloved Nigerian commercial from over a decade ago.

This campaign implemented a time-skip concept, reintroducing the familiar characters in a contemporary setting. With a focus on enhanced flavor, vibrant visuals, and a mature yet playful tone, the ad successfully connected with a wider audience while honoring the nostalgic charm of the original.

This professional campaign titled 'Mama Do Good (Flavour Twist) ' was published in Nigeria in July, 2024. It was created for the brand: Indomie Noodles, by ad agency: The Hook Creative Agency. This Film medium campaign is related to the Food industry and contains 1 media asset. It was submitted 2 months ago.

Credits

Advertising Agency: The Hook Creative Agency, Lagos, Nigeria
Managing Director: Sam Ochonma
Growth & Partnerships Director: Akinwale Muse
Executive Creative Director: Adebayo Owosina
Executive Impact Director: Toheeb Balogun
Creative Director: J.P Idama
Associate Business Director: Okikioluwa Deborah O.
Strategist: Adesanya Oluwadara
Brand Manager: Tanimowo Oyindamola

Video Production: (Instagram handles)

Director: @villageboygram
Producer: @fatogunifeoluwa
DOP: @fedworks
1st AD: @adeniyi_ad
Gaffer: @geetee__j
1st AC : @henryyoungofficial
PM: @eze.ogechimary
PC: @thejolah @thechuloblvck_
Art direction: @thisishumanly
Sound: @sound_signature
Grip: @fajumoabiodun
Styling @anike.co
Makeup:@rouge_liz
Hair: @hiza_hair
Casting: @substancemodelingagency
Editor: @blaqeditor
DIT: @callmekretor
VO: excitingej
Sound: @theotherthrone
VFX: @braimahjosh
Color : @cutncolorpost

ADVERTISING

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