Making a Life, Life in the Saddle, True Measure

Agency: Carmichael Lynch


The purpose of this campaign is to honor the lives and rich history of Latino Harley riders-a fiercely dedicated breed who proudly call themselves Harlistas.

This professional campaign titled 'Making a Life, Life in the Saddle, True Measure' was published in United States in August, 2009. It was created for the brand: Harley-Davidson, by ad agency: Carmichael Lynch. This Print medium campaign is related to the Automotive industry and contains 3 media assets. It was submitted over 14 years ago.


Advertising Agency: Carmichael Lynch, Minneapolis, USA
Chief Creative Officer: Jim Nelson
Creative Director: Tom Riddle
Art Director: Doug Pedersen
Copywriter: Heath Pochucha
Photographer: Sandro


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