TMB bank have launched a new brand vision "Make THE Difference" by making a film to inspire people to start thinking differently. With a hope that they will start to Make THE Difference to their own world. It doesn't have to be big, but a little can create positive changes. This film is based on a true story. In 1986 a football team that lived on a little island in the south of Thailand called "Koh Panyee". It's a floating village in the middle of the sea that has not an inch of soil. The kids here loved to watch football but had nowhere to play or practice. But they didn't let that stop them. They challenged the norm and have become a great inspiration for new generations on the island.
This professional campaign titled 'Make the Difference, Story of Panyee FC' was published in Thailand in July, 2011. It was created for the brand: TMB, by ad agency: Leo Burnett. This Film medium campaign is related to the Finance industry and contains 1 media asset. It was submitted about 12 years ago.
Advertising Agency: Leo Burnett, Thailand
Creative Director: Sanpathit Tavijaroen
Art Director: Park Wannasiri
Copywriters: Puttipong Pattanapongsagorn, Chanwit Nimcharoen
Producer: Sompetch Nuntasinrapachai
Account Services: Suthasi Sukpornsinchai, Phatarada Tritiprungroj
Directed by: Matt Devine / The Glue Society
D.O.P: Geoffrey Simpson
Producer: Alice Grant
Production Company: Revolver Film
Editor: Dan / The Editors
Sound Production: Jingle Bell Bangkok