Made to move - Sofa
Made to move - Mattress
Made to move - Table
MAde to move - video
Description
Montreal flats are notorious for their odd divisions, which make moving in even more challenging. There’s nothing more disappointing than not being able to move in your favorite pieces of furniture.
This professional campaign titled 'Made to move' was published in Canada in June, 2024. It was created for the brand: IKEA Canada, by ad agency: Rethink. This Digital, OOH Outdoor, and Print media campaign is related to the House, Garden, Household Products, and Office Equipment industries and contains 4 media assets. It was submitted over 1 year ago.
Credits
Agency : Rethink, Canada
CCO : Aaron Starkman
CSO : Sean McDonald
ECD : Xavier Blais
Creative Director : Jonathan Lavoie, Nicolas Quintal
Art Director : Mathieu Lacombe
Copywriter : Charles Côté, Aman Soin
Head of Strategy : Pascal Routhier
Strategy : Amy Delafontaine
Studio : Frédérick Bailleul
Account Service : Catherine Blouin-Mainville, Queenie See, Kiara Wilson
Production: Edith Cayer, Éliane Chartier, April Haffenden
Production Company : Shoot Studio
Production : Sarah Tanguay, Carmen Elias, Virginie Houde-Briand
Photographer : Philippe Richelet
Retoucher : Audrée Desnoyers
Assistants : Seb Miron, Raoul Fortier-Mercier
Rigger : Alain Gonzalez
Set-Design : Cecile Vinez Styliste
Director : Lucas Harrison Rupnik
Video Editing : Post-Moderne
Sound : Circonflex
Media : Carat
Director of Marketing Communications : Jacqueline Wark
Commercial Activity & Events Leader : Alicia Carrol
Marketing Communications Specialist : Nadia Kassam
Localization Specialist : Brock Tremblay
