Lucid Motors (c)
Description
Mondlicht Studios recently created a digital OOH ad for the 15,000 square-foot video wall (as long as a football field!) emblazoned on the façade at Moxy and AC Hotel Downtown Los Angeles.
The Lucid Air Sapphire – a vehicle known for its electric innovation, extreme performance, and stunning design – now adorns the streets of LA, catching the attention of anyone passing by. We used all our expertise and a diverse arsenal of technical and creative skills to bring the Electric Superstar to life at a vast scale.
This professional campaign titled 'Lucid Moxy' was published on November 28, 2023. It was created for the brand: Lucid Motors, by ad agencies: Lucid Motors and Mondlicht Studios. This Design and OOH Outdoor media campaign is related to the Automotive industry and contains 2 media assets. It was submitted over 1 year ago by Marketing Director: Zhanna Travkina of Mondlicht Studios.
Credits
Client: Lucid Motors
Agency: Lucid Motors, Mondlicht Studios
Production: Mondlicht Studios
