Description
Verizon leans into humour and absurdity in a genre-bending short film starring Connor Storrie, playfully centred on the actor’s “infamous” backside. Created by X&O and directed by Nia DaCosta in collaboration with De La Revolución and PRETTYBIRD, ‘Look Behind You’ marks both Storrie’s first brand film and DaCosta’s debut commercial project.
The story follows Connor settling into a remote cabin, using Verizon’s smart home tech before unknowingly triggering chaos through repeated “butt dials.” As devices glitch, alarms blare and ominous messages appear, the tension builds into a thriller-like sequence, only to be undercut by a comedic reveal: the disruption was self-inflicted. A mistaken confrontation with a rideshare driver brings the joke full circle, exposing the absurdity of the situation.
Blending suspense with slapstick, the film turns a simple product truth into an entertaining narrative, highlighting network reliability through exaggerated mishaps. Ending with the line “The Best Butt. The Best Network. There’s No Escape,” the campaign embraces bold, unexpected storytelling to make Verizon’s technology memorable while leaning into shareable, culture-driven humour.
This professional campaign titled 'Look Behind You' was published in United States in April, 2026. It was created for the brand: Verizon, by ad agencies: Prettybird and X&O. This Film medium campaign is related to the Electronic Devices and Electronics, Technology industries and contains 3 media assets. It was submitted 7 minutes ago.
