Like a superhero for your ads: Ying-Poi makes her mark with new NutriDay ad.
Agencies: Spitfire Films • Rapt Creative
Description
Spitfire’s newest Director isn’t messing about. The paint was hardly dry on her new parking spot at the Spitfire offices before she’d immersed herself in her first project: a new NutriDay campaign conceived by their agency, Rapt Creative.
Working with the hugely talented Anele Mdoda – and her equally gifted offspring, Alakhe – Ying-Poi brings great performances and authentic storytelling to the NutriDay commercial, with the youngster teaching his mom a thing or two about healthy eating that’s also delicious! Fresh lighting with a clean, uncluttered set, Ying-Poi allows the talent to tell the story and puts the message front and centre.
And that message? NutriDay is really good for you, even twice a day. Much like Ying-Poi is really good for your board. So if you also have an appetite for great work, call Spitfire today and we’ll open up a pack of creativity. And turn your idea into a superhero too!
This professional campaign titled 'Like a superhero for your ads: Ying-Poi makes her mark with new NutriDay ad.' was published in South Africa in July, 2025. It was created for the brand: Danone, by ad agencies: Rapt Creative and Spitfire Films. This Integrated medium campaign is related to the Food industry and contains 1 media asset. It was submitted 5 months ago by Production Assistant: Hloni Ntsooa of Spitfire Films.
Credits
Marketing Director:Thandeka Ngqumeya
Senior Brand Manager:Candice Ngcobo
Brand Manager:Asheer Jaganath
Junior Brand Manager:Lungile Majola
Brand Manager:Nokuthula Khumalo
Agency: Rapt Creative
Crew
Director - Ying-Poi De Lacy
Executive Producer - Liesl Lategan
Producer - Relebohile Thianye
Producer - Brennan Lewis
Line Producer - Amo Mbutuma
Cast Coordinator - Hloni Ntsooa
Production Assistant - Tristan Robson
Production Assistant - Neo Dlukulu
Production Intern - Matthew Wylie
1st AD - Jacob Motsamai
DOP - Adam Vinokur
Focus Puller - Mandisa Macleod
Loader - Mari Schultz
DIT - Sondia Viljoen
VTO - Khyle du Plessis
Key Grip - Riaan Hanekom
BB Grips - Jacques Germishuiz
Key Gaffer - WP Haak
BB Gaffer - Tumelo Nkuna
Spark - David Theletsane
Genie Operator - Tolbert Manyaka
Sound - Tshepo Mabotja
Art Director - Wayne Smith
Props Master - Kath Hayward
Props Assistant - Tiaan Enslin
Food Stylist/Pack Specialist - Angela Bheghedhe
Wardrobe Stylist - Aldridge Elasto
Medic & Safety - Pixie Mthunzi
Unit Manager - Siphiwe Banda
Unit Assistant - Tshepo Stuurman
Security - Thuso Security
Catering - Imbiza Catering
Cast:
Anele Mdoda
Alakhe Mdoda
