Let Siblings Be Siblings

Agency: TinyTall


Captive inbreeding among animals creates great damage to their mental and physical health. It is a major cause of "Inbreeding Depression" which leads to other complexities. Raksha Bandhan is a festival celebrating Siblings and the brother~sister relationship, in India. Rakhee – a handmade decorative thread or metal bracelet is tied on the brother’s wrist by sisters during the festival. This campaign aims to integrate Raksha Bandhan & the Captive Inbreeding issue.

This professional campaign titled 'Let Siblings Be Siblings' was published in India in August, 2019. It was created by ad agency: TinyTall. This Digital medium campaign is related to the Agency Self-Promo industry and contains 3 media assets. It was submitted over 4 years ago.


Advertising Agency: TinyTall Creative, Chennai, India
Project Head: Jason Selwin
Copywriter: Balu. S, Manasi V
Graphic Designer: M. Anandharaj
Visualizer: Manasi V
Art Director: Srinivasan R
Associate Creative Director: Irfan Ahamed H
Creative Director: W.P. Sudarshan
Managing Director: Muthu M



Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.