Description
TTK Prestige, a brand in kitchen appliances and home solutions, has launched its #Let’sGetCooking campaign, celebrating the beauty of imperfections encourages everyone to embrace the process and creativity in the kitchen with their new-age, multifunctional appliances.
The campaign primarily emphasises innovation and aims to connect with a younger generation of consumers by evolving its dynamic cookware range to promote inclusivity and modernity. This aligns with Prestige’s values of creativity and exploration in the kitchen, encouraging cooking across various peer groups. It recognises that cooking often begins as a trial-and-error process where mistakes are embraced, and the journey is as important as the final dish.
This professional campaign titled 'Let's Get Cooking' was published in India in October, 2024. It was created for the brand: TTK Prestige, by ad agency: 22 Feet Tribal Worldwide. This campaign is related to the House, Garden and Household Products industries and contains 1 media asset. It was submitted about 1 month ago.
Credits
Brand: TTK Prestige Ltd
Client: Ankur Agarwal, Siddharth Bharadwaj, Meraj Mohammed, Ankita Singh, Vishal Sharma.
Agency: 22feet Tribal Worldwide
Business: Vanaja Pillai, Shikha Davessar, Sanjay Pratyush, Kavya Mendiratta, Akansha Taparia, Anya Sukhtankar.
Strategy: Skandaram Vasudevan, Anwesha Pati
Creative: Vishnu Srivatsav, Ishan Mehta, Diya Sarker, Kannan Binu, Sanket Palkar, Jyotsna Miskeen, Chintan Pandey, Shaurya Dagar, atharva mote, A C Shahinshad, Mansi Agarwal, Manjusha Nair
Finance: Ajay Gupta, Narendra Mittal, Ajinkya Kanchavade, Tapas Baral
Production: House: Happy Unicorn
Producers: Avinaash Hariharan, Arabbhi Athreya
Director: Sooraj Pillai
Cinematographer: GK Vishnu