Description
The dream of owning a home can feel like an unattainable one. This spot tells the very topical and human story of a couple who love where they live but are facing the possibility of a move because their landlord wants to sell the property. Aligning with CIBC’s new purpose, to help make clients’ ambitions a reality, this campaign demonstrates how the bank can provide tailored plans and solutions for first-time home buyers, giving this couple the opportunity to purchase the home themselves.
This professional campaign titled 'Let's Find Your Way' was published in Canada in March, 2022. It was created for the brand: CIBC, by ad agency: TBWA. This Film medium campaign is related to the Finance industry and contains 1 media asset. It was submitted about 3 years ago.
Credits
Advertising Agency: Juniper Park\TBWA, Toronto, Canada
