Description
Buying a house is a once in a lifetime decision and you need to put your hard-earned money on someone who you can trust because of years of expertise in construction. This is the foundation on which the narrative for L&T Realty has been built.
The film, conceptualized by Contract Advertising, a part of the Wunderman Thompson Group and member of the WPP network, shows how a closeted writer who has not had a chance to show the world his writing skills ends up as a neighbour with a Film Director who trusts him enough to surprise him with a big break. The analogy is with L&T Realty who understands the needs of the home buyer and the trust they put in the brand which encourages L&T Realty to deliver much more than just a home.
This professional campaign titled 'Kitaab' was published in India in December, 2021. It was created for the brand: L&T Realty, by ad agency: Wunderman Thompson Group. This Film medium campaign is related to the Professional Services industry and contains 1 media asset. It was submitted over 3 years ago.
Credits
Advertising Agency: Contract Advertising, a part of the Wunderman Thompson Group
