Kevin the Carrot's stag do has gone pear-shaped!

Aldi’s latest Christmas advert sees the return of beloved characters Kevin and Katie the Carrot in a hilariously chaotic pre-wedding adventure. Developed by McCann Manchester, with media planning and buying by Starcom, the film captures the festive mayhem of stag and hen celebrations filled with humour, mischief, and high-stakes carrot capers. The story opens with Kevin in a precarious predicament—stranded at the North Pole in nothing but a mankini—while his unsuspecting fiancée Katie enjoys a peaceful spa weekend miles away. What follows is a raucous sequence of events as Kevin’s stags retrace their steps to rescue the missing groom in time for the big day, with best man Kelvin lamenting that things have gone thoroughly “pear-shaped.”

Brimming with festive cheer, slapstick antics, and heartwarming moments, the spot promises audiences a blend of comedy and Christmas spirit. With mysterious detours to Lapland and plenty of twists along the way, the advert teases whether Kevin and Katie will reunite for the wedding of the season. “We’re excited to share the next episode of our Christmas advert,” said Kyrsten Halley, marketing director at Aldi UK. “It’s filled with hilarious moments, Christmas spirit, and a sprinkle of mischief.” Supported by a multi-channel activation strategy, the campaign continues Aldi’s tradition of storytelling that blends family fun, festive magic, and unmistakable charm.