Kevin Durant, Beyonce, Kim Kardashian

School: S.I. Newhouse School of Public Communications


Command Strips allows users to hang what they want without the fear of damaging their walls. This gives people the freedom to change their minds while decorating their home.
Kevin Durant models this philosophy since he is famously known for his disloyalty to the Oklahoma City Thunder by choosing to play for the Golden State Warriors. This ad demonstrates that the consumer was able to replace their image of Kevin Durant without damaging their walls.

This student campaign titled 'Kevin Durant, Beyonce, Kim Kardashian' was published in United States in December, 2017. It was created for the brand: Command, by ad school: S.I. Newhouse School of Public Communications. This Print medium campaign is related to the Office Equipment industry and contains 3 media assets. It was submitted over 6 years ago.


Advertising Agency: S.I. Newhouse School of Public Communications, Syracuse, USA
Creative Director / Art Director / Copywriter: Lindsay Weisleder


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