After 10 years of creating considered designs for a wide range of clients, Toronto design studio Workhouse turned its attention toward a brand refresh of its own.
Workhouse’s refresh includes a sleek and modern wordmark and visual system designed to grow with the brand, a smartly intertwined crest, and a new campaign to bring it all together.
To support the new identity, Workhouse created a collection of honey that bears a richly detailed kaleidoscopic design to celebrate its next decade. From print finishes and bespoke touches, the entire collection embodies the company's commitment to the highest quality craftsmanship.
“We labour and work to create beautiful, substantial designs that bring sweetness and celebrate craftsmanship,” says Michaela Jantoska, Partner, Creative Director. “From the largest to the smallest project, we pour care and consideration into our works that we can proudly leave our mark on. This is the heritage we want to be known for.”
This professional campaign titled 'Kaleidoscope' was published in Canada in March, 2020. It was created for the brand: Workhouse, by ad agency: Workhouse. This Design medium campaign is related to the Agency Self-Promo industry and contains 7 media assets. It was submitted almost 3 years ago.
Design Studio: Workhouse