After Typhoon Mangkhut, Hong Kong beaches are still trying to recover months after. The aftermath is what some refer to as a trash ‘tsunami’. But it also brings to light how Hong Kong beaches now see an estimates six to 10 times the usual amount of trash. That’s why Ecozine and Hong Kong Clean Up wanted to raise awareness of this situation and help locals realise how big a problem this is.
This professional campaign titled 'It’s Sickening What’s Happening' was published in China in April, 2019. It was created for the brands: Ecozine and Hong Kong Clean Up, by ad agency: Grey. This Print medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted almost 5 years ago.
Advertising Agency: Grey Hong Kong, Hong Kong