The NFL released its star-studded, feel-good campaign for Kickoff, titled “It Feels Good to Football.” Created by 72andSunny Los Angeles, the campaign creates an epic pep rally fit for the biggest players in the NFL and coolest football fans in hip-hop and sports, all to mark the official start of the season on September 8.
Set to Dr. Dre’s iconic track ‘Still D.R.E.’, the spot features legendary rappers Lil Wayne, Saweetie and Pusha T, gymnast Simone Biles, TikTok star Josh Richards, and NFL stars, like Seahawks wide receiver DK Metcalf, the New Orleans Saints’ Cam Jordan, the LA Chargers’ Derwin James and Baltimore Ravens’ Justin Tucker. The mix of music icons, celebrities, influencers and NFL stars appear together in a school gym, gathering for a pep rally ahead of a big game in the :75-second hero spot, ‘’It Feels Good to Football’.
This professional campaign titled 'It Feels Good to Football' was published in United States in September, 2022. It was created for the brand: NFL, by ad agency: 72andSunny. This Film medium campaign is related to the Sports industry and contains 1 media asset. It was submitted 5 months ago.
Brand: National Football League (NFL)
Creative Agency: 72andSunny Los Angeles
Director: The Malloys
Editorial/Post: Union Editorial
Mix: Barking Owl