An engaging interactive Facebook post powered by Newsfeed SmartApps (https://www.newsfeedsmartapps.com) patent pending technology, where where users had to look around a 360-environment of an INFINITI QX60's interiors to find hidden tokens by tapping them. For every hidden token they discover, the user learns something new about the car! This highly successful digital activation was executed for INFINITI Middle East in collaboration with TBWA\RAAD.
This professional campaign titled 'Interactive Token Hunt Facebook Newsfeed SmartApp game' was published in United Arab Emirates in October, 2017. It was created for the brands: Infiniti and Newsfeed SmartApps, . This Digital medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted almost 5 years ago.
Creative Director: Sophia Kenvold
Copywriter: Shishir Mahendrakar
Additional Credits: Dania Ghalayini, Kim Ravenhall / TBWA\RAAD Dubai