We create 3 different prints to promote the 10km, 16km and 21 km trainnings for ASICS Trials. This prints show a inspire message based on titles and lyrics of different song. And at the end the people could scan it and discover a specific playlist on Spotify that lasted the exactly trainning time.
This professional campaign titled 'Inspire Playlists' was published in Mexico in December, 2019. It was created for the brand: ASICS, by ad agency: Primer Nivel Group. This Integrated medium campaign is related to the Fashion and Retail Services industries and contains 5 media assets. It was submitted almost 4 years ago.
Advertising Agency: Primer Nivel Group, Ciudad de México, Mexico
General Creative Director: David Carriola
Associate Creative Director: Levy Andrade
Art Director: Levy Andrade
Copywriter: David Carriola
Account Supervisor: Samahara Oviedo
Agency Producer: Carlos Robles