The International Diabetes Federation (IDF) estimates that as many as 212 million people, or half of all adults currently living with diabetes, are undiagnosed. Most of these have type 2 diabetes.
For this year’s World Diabetes Day, our idea is to use body organs made to look like candy to show how type 2 diabetes can be a latent ailment that can go undetected until it starts actively causing problems.
This professional campaign titled 'Inner sweetness' was published in Nigeria in November, 2022. It was created for the brand: AVON HMO, by ad agency: Noah's Ark Creative. This Print medium campaign is related to the Health industry and contains 3 media assets. It was submitted over 1 year ago.
Advertising Agency: Noah's Ark, Nigeria
Chief Creative Officer: Lanre Adisa
Executive Creative Director: Abolaji Alausa
Creative Director: Maurice Chike Ugwonoh
Art Directors: Yekeen Ibrahim, Ehi-Ejianreh Abraham
Illustrator: Irene Umoh
Copywriters: Ositadinma Ramsey Umeh, Onyinye Alexandra Obienu