'A welcome worthy of you'. 1868 tea by Tata.
'Inheriting a better taste', Because finer tastes are inherited, passed on. It's a part of legacy. 1868 tea by Tata
'Say the unspoken'. 1868 by Tata. The art of gifting can speak what words cannot.
Description
This professional social media campaign for 1868, Tata’s new ultra-premium tea brand, was created by The Logo Brand, India. The campaign’s objective was to establish a foundational visual narrative for the brand’s aesthetics—one rooted in 'Indian Sophistication' and completely detached from Western minimalism. The core focus was to unmistakably redefine the concept of 'premium' through an Indian lens.
This professional campaign titled 'India's Opulence' was published in India in December, 2025. It was created for the brands: Tata and Tata 1868, by ad agency: The Logo Brand. This Design, Digital, and Static Images media campaign is related to the Drinks (Non Alcoholic) industry and contains 3 media assets. It was submitted 22 minutes ago by Creative Director: Mohammed Nishant Nizar of The Logo Brand.
Credits
Advertising Agency - The Logo Brand - India
Creative Director - Mohammed Nishant Nizar
Illustration and Design - Mohammed Junaid
Copywriter - Mohammed Nishant Nizar
