#TwoBinsLifeWins gives voice to conservancy workers and their families. In a bid to engage citizens to adopt improved waste management practices, Tata Trusts, through its programme, Mission Garima, has launched a campaign -- #TwoBinsLifeWins. The campaign brings to light the story of a child whose father has to segregate waste in sewers because citizens wouldn’t.
This professional campaign titled '#TwoBinsLifeWins' was published in India in February, 2020. It was created for the brand: Tata, by ad agency: FCB. This Integrated medium campaign is related to the Health and Public Interest, NGO industries and contains 3 media assets. It was submitted over 3 years ago.
Advertising Agency: FCB Ulka, Mumbai, India