Description
Insight: People keep hot sauce in their bags.
Big Idea: Other people’s food needs more flavor.
Execution Idea: Scenarios where you’re grateful you keep the hot sauce in your bag.
This professional campaign titled 'In My Bag' was published in United States in December, 2025. It was created for the brand: Frank's RedHot, by ad agency: S.I. Newhouse School of Public Communications. This OOH Outdoor and Print media campaign is related to the Food industry and contains 3 media assets. It was submitted about 15 hours ago.
Credits
School: S.I. Newhouse School of Public Communications
Copywriter: Troy Hardges
Instructor: Mel White