The Silhouette iMirror Public is a life-size digital signage mirror which premiered this summer at Vienna International Airport. It offers the user a wide choice of virtual 3D Silhouette eyeglass models to fit into a Full-HD 3D representation of his/her face, smoothly synchronising the movement of the eyeglasses and the face. With simple, intuitive gestures, users can view their new look from all angles - and then switch to the next model.
This professional campaign titled 'iMirror' was published in Austria in November, 2013. It was created for the brand: Silhouette International Eyewear, . This Ambient medium campaign is related to the Personal Accessories industry and contains 1 media asset. It was submitted almost 10 years ago.
Advertising Agency: Netural GmbH
Creative Directors: Albert Ortig, George El Khoury
Art Director: Martina Winkler
Technical Lead: Markus Pargfrieder
Technical Research: Markus Pargfrieder, Andreas Atteneder, Markus Kügerl
Programmer: Andreas Atteneder
3D Content: Christian Holzer, Martin Sighart
Product Design: Mario Zeppetzauer