Ice cream and a bit more

Agency: JWT


Conaprole ice cream reveals their new flavor, “Chocolate and Mint” with a creative campaign were a penguin invites us to taste an extra bit of cold thank to the added mint. “Helado y pico” is a Spanish slam that means “Ice Cream and a bit more” with the double connotation of “pico” that can be used to depict both “a bit more” and “beak”

This professional campaign titled 'Ice cream and a bit more' was published in Uruguay in September, 2017. It was created for the brand: Conaprole, by ad agency: JWT. This Print medium campaign is related to the Food industry and contains 1 media asset. It was submitted over 6 years ago.


Advertising Agency: JWT, Montevideo, Uruguay
Chief Creative Director / Copywriter: Manuel Amorin
Art Director / Illustrator: Antonio Aponte
Art Director: Federico Montaldo
Copywriter: Juan Manuel Barbé


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