Loto is the favorite lottery game of Chileans, because it is the game that raffles the most money week after week, allowing you to quit your job, look for a better employment or use the money to invest and leave wherever you want.
This professional campaign titled 'I Quit' was published in Chile in October, 2020. It was created for the brand: Loto, by ad agency: WPP. This Outdoor medium campaign is related to the Gambling industry and contains 6 media assets. It was submitted about 3 years ago by Creative Director / Art: Gonzalo Gallardo of BBK ONE.
Advertising Agency: VMLY&R, Santiago, Chile
Executive Creative Director: Raimundo Undurraga
Creative Director: Gonzalo Ferrada
Art Director: Gonzalo Gallardo
Art Director: Alonso Venegas
Art Director: John Venegas
Art Director: Sebastian Aenishanslins
Art Director: Axel Martin
Art Director: Juan Lillo
Copywriter: Álvaro Parra
Copywriter: Raúl Enríquez
Retoucher: Silvana Mercado
Photographer: Rodrigo Vega