Description
Check out the advergame: http://inever.houlihans.com
This is a virtual version of the popular “I Never” drinking game — the one in which someone says something they’ve never done and whoever has done it, takes a sip of their drink. On this one, you can invite friends over email to play and answer either pre-made questions (that get increasingly racy) or ones you write yourself. Stories about what you’ve done are optional but make the game even more fun.
This professional campaign titled 'I never online drinking game' was published on April 01, 2007. This Digital medium campaign is related to the Recreation, Leisure industry and contains 1 media asset. It was submitted over 17 years ago.
Credits
Advertising Agency: Sullivan Higdon & Sink, Kansas City, Missouri, USA
Creative Director: John January
Art Director: Seth Gunderson, Bruno Pieroni