ADVERTISING

Fairtrade

Human rights should not be for sale

Agency: Miltton

Description

Majority of Finns think the production of their favorite goods stand up to scrutiny. Unfortunately, it isn’t true. Forced labor, harmful child labor and miserable working conditions are more common than we can imagine. That’s why Fairtrade wanted to do a campaign that encourages companies to take care of human rights in supply chains. Human rights should not be for sale.

This professional campaign titled 'Human rights should not be for sale' was published in Finland in September, 2024. It was created for the brand: Fairtrade, by ad agency: Miltton. This OOH Outdoor and Print media campaign is related to the Public Interest industry and contains 2 media assets. It was submitted 4 months ago.

Credits

Agency: Miltton, Helsinki, Finland
Art Director: Roope Sandberg
Copywriter: Mikko Mäkelä
Motion Designer: Nina Paananen
Account Director: Juuli Laitinen
Project Manager: Nelli Peltonen
Digital Strategist: Minea Peurala

Photographer: Oskari Hellman
Retouch: FLC, Helsinki, Finland

Client: Fairtrade Finland
Client's Representative: Mirka Kartano, Jatta Makkula, Marika Laine

ADVERTISING

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