Historically Bad Business

Agency: BBDO


Throughout history a lot of mistakes have occurred, and most were committed before 1930; paradoxically, the date in which Snickers was created. Now, if we talk about mistakes in the business world, the lack is even more painful, since it involves loss of money.

This professional campaign titled 'Historically Bad Business' was published in Chile in May, 2019. It was created for the brand: Snickers, by ad agency: BBDO. This Print medium campaign is related to the Confectionery, Snacks industry and contains 3 media assets. It was submitted about 5 years ago.


Advertising Agency: BBDO, Santiago, Chile
Executive Creative Director: Samer Zeidan
Creative Director: Germán Quiroz
Art Directors: Flavio Cabezas, Camilo Marchant, Cristobal Acuña, Fabián Aguirre
Copywriters: Cristián Montegu, Jose Pablo Cardone
Illustrators: Sergio Duarte, DoArte Studio

Notorious Magazine


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