The Economist

High-quality journalism

Agency: BBDO


In this pivotal year of Brexit, the US elections, and the UN Climate Change Summit in Glasgow, The Economist has re-visited its iconic red-and-white campaign to remind its loyal and dedicated audiences that the publication’s fair-minded, independent and trusted journalism is needed more than ever.

This professional campaign titled 'High-quality journalism' was published in United Kingdom in January, 2020. It was created for the brand: The Economist, by ad agency: BBDO. This OOH Outdoor medium campaign is related to the Media industry and contains 5 media assets. It was submitted over 4 years ago.


Advertising Agency: AMV BBDO, London, UK
Creative Directors: Nicholas Hulley, Nadja Lossgott
Creatives: Augustine Cerf, Lauren Peters, Etyan Smith, Tim Van Der Mee, Andy Vasey, Tim Riley
Agency Planner: Craig Mawdsley, Mike Alhadeff
Account: Gemma Troup
Agency Producer: Katie Fewster
Media Agency: UM
Media Director: Allison McMordie
Out of Home Account Director: Phil Hampson
Trading Group Business Director: Simon Clark
Business Affairs: Maxine Thompson


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