Here's to 2020
Description
Walgreens partnered with Bebe Rexha to pay homage to the iconic ‘Pomp and Circumstance’ graduation song, creating an updated track, reinventing the tune for the TikTok and Instagram generation. The spot launched during ABC’s Graduate Together and will continue to roll out during graduation season, asking the class of 2020 to participate in the TikTok #GradJump challenge led by Bebe.
This professional campaign titled 'Here's to 2020' was published in United States in May, 2020. It was created for the brand: Walgreens, . This Integrated medium campaign is related to the Public Interest and Retail Services industries and contains 1 media asset. It was submitted over 4 years ago.