Description
Demonstrating a commitment to boosting household resilience to extreme weather, Suncorp and Leo Australia have launched Haven. This first-of-its-kind digital tool gives Australian homes a voice to talk about extreme weather risks and provide resilience tips to better protect their properties.
Haven uses property, location, weather, and natural peril risk data, allowing any homeowner in Australia to enter their address, see their weather risks, and receive a tailored video and downloadable resilience report for their home. It is the first time in Australia that expert data sources have come together to tackle resilience, helping homeowners with knowledge and tools in the face of worsening extreme weather.
Haven uses ethical AI technology to give every home a voice in a tailored video that represents its age, providing homeowners with information about their risk to cyclones, bushfires, floods and storms, and tips on how to protect their homes from future events.
The experience is captured in a detailed interactive report, providing tailored, practical resilience tips relevant to each specific weather threat.
This professional campaign titled 'Haven' was published in Australia in May, 2025. It was created for the brand: Suncorp, by ad agency: Leo Burnett Australia. This Digital medium campaign is related to the Insurance industry and contains 4 media assets. It was submitted about 1 month ago.
Credits
Clients - Suncorp Insurance
• Mim Haysom - Executive General Manager Brand and Customer Experience
• Rapthi Thanapalasingam - Head of Brand and Content
• Travis Hughes - Manager Marketing, Suncorp
• Jade Thomas - Marketing Lead, Suncorp
• Yvette Braybrook - Marketing Specialist, Suncorp
• Breanna Webster - Marketing Specialist, Suncorp
Development
Creative Agency - Leo Australia
• Dave Bowman - Chief Creative Officer, Publicis Groupe ANZ
• Andy Fergusson - Chief Creative Officer, Leo Australia
• Laurent Thevenet - Head of Creative Technology, Publicis Groupe APAC
• Michelle Walsh - Creative Director
• Marijke Spain - Creative Director
• Bec Johnson Pond - Creative Director
• Daniel Stewart - Art Director
• Jim Walsh - Art Director
• Dan O’Bey - Writer
• Michael Dawson - Writer
• Chris Jovanov - Creative Technologist
• Catherine King - Chief Strategy Officer
• Amanda Wheeler - Chief Client Partner
• Alex Barkworth - Group Business Director
• Shae Jones - Senior Business Director
• Tash Tollo - Business Director
Digital Production - PXP
• Gary Arnas - Chief Delivery Officer
• Nicole Marshall - Executive Producer
• Daniel Payne - Digital Producer
• Kiki Lauda - Technical Director
• Janifer Wong - Senior Digital Designer
• 3D Animation - Prodigious Australia
Development - Le Polish Bureau
• Maciej Zasada - Founding Partner / Technical Director
• Tariq Duff -Partner & Group Client Director, UNIT9
• Paweł Świacki / Kamil Gruszczyński - Project Managers
• Łukasz Fiuk - Tech Lead
• Igor Michalak - Web GL dev
• Kacper Smyczyk / Mateusz Cybulski - React Dev
• Adam Haj Obeid - QA
• Piotr Przygoda - Head of Production
• Maria Poćwiardowska / Katarzyna Kujawska - UX/UI Designers
• Stanisław Ogarek - 3D Designer
• Tobiasz Dziubiński / Tom Lagodzinski - Backend dev ( devops )
Data & Voice Production - Hogarth
• Raphael Ruz - Creative Innovation Lead
• Siobhan Crowley - Senior Producer
• Kayleigh Hutchinson - Junior Producer
• Jaron Ransley – Abe’s Audio – Head of Production
Media - OMD Sydney
