Most times, workers hardly take time off even on Workers' Day, due to work.
The idea is to encourage people to relax a little, and the only 'work' they should indulge in, is one that brings them enjoyment.
This professional campaign titled 'Happy Workers' Day' was published in Nigeria in May, 2022. It was created for the brand: Interswitch, by ad agency: DDB Lagos. This Digital and Print media campaign is related to the Finance industry and contains 3 media assets. It was submitted over 1 year ago.
Advertising Agency: DDB Lagos
Art Directors: Olufunke Akande, Onyebuchi Ugwumbah
Copywriter: Sandra Igumbor, Onyebuchi Ugwumbah
CD: Duzie Ikwuegbu