Hanging test dummy

Agency: DDB Brazil


What's a great way to demonstrate the power of your glue? How about adhering a crash test dummy to the ceiling, and then letting people all over the internet fire tennis balls at it? Point a webcam at the dummy, make the tennis ball cannon oscillate from side to side, and you've got yourself a sure-fire recipe for viral marketing.

This professional campaign titled 'Hanging test dummy' was published on June 01, 2006. It was created by ad agency: DDB Brazil. This Digital medium campaign is related to the Industrial, Agriculture industry and contains 1 media asset. It was submitted over 17 years ago.


Advertising Agency: DDB Brazil


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