ADVERTISING

Axe

Googly

Agency: Lowe

Description

Create awareness and talkability for Axe’s new limited edition variant – Googly (opportunistically linked to 2011 ICC Cricket World Cup), while being true to the brand tonality.

This professional campaign titled 'Googly' was published in United Arab Emirates in February, 2011. It was created for the brand: Axe, by ad agency: Lowe. This Print medium campaign is related to the Health industry and contains 1 media asset. It was submitted about 12 years ago.

Credits

Advertising Agency: Lowe Mena, Dubai, UAE
Creative Directors: Mark Lewis, Komal Sohal, Marwan Saab
Art Director / Copywriter: Manosh Kumar Talukdar
Group Account Director: Tej Desai
Sr Account Managers: Anita Adaman, Prashob Ravi
Photographer: Mansoor Bhatti / Getty Images, Corbis images, Grapheast, Photolibrary

Skittles
Try intimate lu...

ADVERTISING

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.