Description
After 20 years, Google is blowing up Universal Analytics (or GA3) - and taking your data with it.
Inspired by Christopher Nolan's upcoming biopic about physicist J. Robert Oppenheimer and the making of his atomic bomb (also known as “The Manhattan Project”), this parody trailer openly points to Google and draws the comparison in humorous satire.
GA4 comes with a new set of metrics, setups, and reports that change how you analyze your data. With so many things already on your plate, this only makes it harder to do your job.
So, is it time to get Matomo?
This professional campaign titled 'Googleheimer' was published in New Zealand, United Kingdom, and United States in June, 2023. It was created for the brand: Matomo, by ad agency: Umault. This Film medium campaign is related to the Electronics, Technology and Professional Services industries and contains 1 media asset. It was submitted almost 2 years ago by Creative Director: Guy Bauer of Umault.
Credits
Advertising Agency: Umault
Creative Director: Guy Bauer
Director/DoP: Chris LeClerc
Executive Producer: Jennifer Bauer
