Californians were surrounded by negative news throughout 2020 and got milk? had an opportunity to nourish families with messaging centered on spreading social positivity, highlighting kids ingenuity and big-heartedness as they cope with life at home, while ‘heroing’ milk’s wholesome image.
This professional campaign titled 'Glass Half Full' was published in United States in August, 2020. It was created for the brand: California Milk Processor Board, by ad agency: GALLEGOS United. This Digital medium campaign is related to the Soft Drinks industry and contains 3 media assets. It was submitted over 2 years ago by Account Executive: Joey Anchondo of Gallegos United.
Advertising Agency: Gallegos United, Huntington Beach, United States of America