Description
The Chilean brand Oxford Fitness, dedicated to sports equipment, has created the first giant treadmill where more than 10 people can race simultaneously. While the race goes on, the speed of this machine will progressively grow, until only one person remains standing and ultimately winning the race. This treadmill is build on a scale four times larger than the original one. Towering almost 5 meters tall, 3 meters wide and 6 meters long. Featuring a 12hp electric motor that has enough power to move 2 tons, and reaching speeds from a minimum of 1km/h to a max of 16km/h.
This professional campaign titled 'Giant treadmill' was published in Chile in November, 2014. It was created for the brand: Oxford Fitness, by ad agency: 10:10. This Ambient medium campaign is related to the House, Garden industry and contains 1 media asset. It was submitted almost 10 years ago.
Credits
Advertising Agency: 10:10, Santiago, Chile