The campaign illustrates the power of an all-new haircut. The hairstylist “En Vogue” has many V.I.P. customers that consider a personal hairstyle as essential for one’s self-esteem and image. We made a single hair look like a decending graph which symbolizes a messed up V.I.P.’s life. The fact that the hair is cut off shows that even the worst social decline can have an end. And that it’s possible to start over thanks to a life-changing haircut.
This professional campaign titled 'Gerard Depardieu, Charlie Sheen, Pamela Anderson, Prince ...' was published in Switzerland in October, 2013. It was created for the brand: En Vogue, by ad agency: Havas. This Print medium campaign is related to the Professional Services industry and contains 4 media assets. It was submitted almost 10 years ago.
Advertising Agency: Havas Worldwide, Zürich, Switzerland
Creative Director: Axel Eckstein
Art Director: Samuel Reichmuth
Copywriters: Eric Markowski, Florian Birkner
Illustrator / Photographer / CGI-Artist: Scheffold Vizner