GEELY - Why Wait Directed By Mark Strydom
Description
Geely — Why Wait Campaign
Why Wait? is built around a simple South African truth: we spend so much of our lives waiting. Waiting in queues. Waiting on hold. Waiting at airports, counters, offices, traffic lights and systems that move too slowly.
The campaign begins in that familiar world of delay and frustration, before turning into something more cinematic and liberating: the moment we step into Geely.
From there, waiting falls away. The car becomes a shift in energy, a release from the stop-start rhythm of everyday life. We move into open roads, night drives, family journeys and moments of freedom where the world feels wider, smoother and more alive.
Visually, the film should feel premium, crafted and emotionally accessible — rooted in local truth, but elevated through cinematic movement, considered performance and beautiful automotive detail. Geely is positioned not only as a smart, modern vehicle, but as the thing that helps people move forward now.
Because the future is not something to wait for.
Geely. Why Wait?
This professional campaign titled 'GEELY - WHY WAIT ' was published on June 19, 2026. It was created for the brand: Geely Automotive, by ad agency: Rapt Creative. This campaign contains 1 media asset. It was submitted about 6 hours ago by Director: Directed by Mark Stry of Independent .
Credits
GEELY — WHY WAIT?
Brand: Geely
Campaign: Why Wait?
Client: Geely
Agency: Rapt Creative
Agency Organiser: Chris Fouche
Agency Team: Jarryd Buchalter, Marco Santarelli, Millicent Tsela, Caroline Switala, Darren Neethling, Tian
Production Company: Spitfire Films
Director: Mark Strydom
Executive Producer: Liesl Lategan
Producer: Bale M
Production Manager: Relebohile Thianye
Accounts: Jillian Duarte
1st Assistant Director: Jacob Motsamai
Director of Photography: Diego Ollivier
Focus Puller: Brendan Wasserman
Loader: Jarryd Yeoman
DIT: Steven-Brett Whittaker
VTO: Khyle du Plessis
Key Gaffer: Malcolm Stone
Best Boy Lights: Mo Charles Lesunyane
Sparks: Simon Mohuba, Maleake Matsamela
Generator Operator: Artwell Dube
Key Grip: Riaan Hanekom
Best Boy Grip: Jacques Germishuizen
Assistant Grips: Christopher Anderson, Hlubi Walaza, Siza Khawula
Art / Wardrobe Director: Hannah Smith
Props Master: Kath Hayward
Props Assistant: Neo Mashaba
Art Driver: Joseph Mashaba
Wardrobe Assistant: Tshego Sitole
Auto Detailer: Sheldon
Hair & Makeup: Mamosa Maboee, Enrique Fourie
Photographer: Warren v. Rensburg
Post Supervisor: Ed van Blerk
Casting Coordinator: Hloni Ntsooa / Malee Ntsooa
Cast: Charles Phasha, Simphiwe Mthethwa, Wenzokuhle Maduna, Kaira Masisi, Shivane Govender, Theo Naidoo
Animal Wrangler: Jano Hoar
AACL Inspector: Rulof Jackson
Childminder: Kutlwano Moatlhodi
Medic & Safety Officer: Neo Maponya
Unit Manager: Simphiwe Banda
Unit Assistant: Tshepo Stuurman
Production Assistant: Michelle Dube
Crew Booking / Supplier Agencies: Krew Kut, Call-a-Crew, Exposure
Camera Gear: Cine Connect / Spitfire Films / Diego Ollivier
Grip Gear: RJP Gripping / Panavision
DIT & VT: Thunder Strike Post
Lighting: Mad Lighting / Cine Connect
Vehicles: Imperial / Spartan
Locations: Saxonwold, Bryanston, Sandton, Parkview, Johannesburg
Country: South Africa
Format: TVC / Digital / Social
